Day-of Run Sheet

Sports Mania Digital Sticker Engine

May 15, 2026 - Jul 19, 2026Digital / globalAustin/Panini Italy approval; Gina/TikTok Shop; Panini/Ring Night social; TelemundoCaptured via UGC, overlays, screen recordings, creator posts, and reactive assets. Tone positive; avoid overspending angles.

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Checklist progress

0/6

0% complete · Seed preview

Seed preview — checkboxes activate once `npm run seed:event-ops` imports live rows.

Hours

Always-on digital engine from mid-May through Final; reactive moments spike around 7/19.

Staffing

2-3 social/reactive; daily social-listening owner TBD

Product

Digital stickers; player overlays; reactive templates

Footprint

Scale social engine, not physical

Approval

Austin/Panini Italy approval before reactive templates and player overlays go live.

CTA

TikTok Shop / digital sticker links - confirm registration, sales links, and paid amplification rules.