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World Cup 2026

Internal Operations

  1. Event Ops
  2. Rock Center Amplified Events

Event Ops › Events › Planning Bible

Rock Center Amplified Events

Status

Active prep

Priority

Highest

Seeded

No
Jul 7, 2026 - Jul 17, 2026Rockefeller Center, NYC - Fan Fest footprint
Run SheetOpen NotionBack

Readiness Cockpit

0%

Seed preview

Blockers

4

View

Overdue

16

View

Open Actions

16

Readiness queue

Day-of Completed

0 / 6

0% complete

Precap BibleActive prep / In progress2/8 source gates
Footprint~90 min/day = 45-min sticker swap + 30-min interview, 2-3 athletes
CaptureTalent-first but fan-supported; sticker behavior must stay visible. Keep NBC/Rock Center/talent marks clean.
Blockers4 open
Sources2/8 gates
Run Sheet0% complete
KPITalent lift, approved interview clips, Fan Fest traffic spikes, and PR-safe sticker-swap moments.

Mission Brief

Three programmed days inside Fan Fest, each roughly 90 minutes of talent activation.

Jul 17 may include a Guinness sticker-swap record attempt.

Core Play

Business: turn Fan Fest into PR/talent moments that travel beyond the plaza.

  • Social: athlete/notable talent makes sticker swap feel culturally bigger and time-sensitive.

Next Action Queue

16 open
Resolve top blockers for Rock Center Amplified EventsKramer/talent booking2026-06-27
Lock talent per date, NIL terms, deliverables, arrival/departure, no-capture.Kramer/talent booking2026-06-30
Run of show: arrival, sticker swap, interview, fan interaction, media/photo call.Kramer/talent booking2026-06-30
Talent-specific brief: what they can say/do, product familiarity, CTA.Kramer/talent booking2026-06-30
Guinness attempt: confirm rules plus legal/PR owner.Kramer/talent booking2026-06-30

Planning Phases

One-sheet tabs
01

Lock talent per date, NIL terms, deliverables, arrival/departure, no-capture.

02

Run of show: arrival, sticker swap, interview, fan interaction, media/photo call.

03

Talent-specific brief: what they can say/do, product familiarity, CTA.

04

Guinness attempt: confirm rules plus legal/PR owner.

Ops Pulse

Ready

0%

Actions

16

Blockers

4

Blocker Decision Desk

Talent locked per date.Kramer/talent booking
Final format beyond 45+30.Kramer/talent booking
Guinness attempt yes/no plus rules.Kramer/talent booking

Capture Brief

Talent-first but fan-supported; sticker behavior must stay visible. Keep NBC/Rock Center/talent marks clean.

Ownership

OwnersKramer/talent booking; Rock Center PR/security; Panini/Ring Night content; NBC if applicable
ApprovalsTalent/agent + Rock Center PR/security + Panini approve each date's usage and format.

Staffing

TeamTalent handlers per date; Ring Night content; Rock Center PR/security
RightsPending

Travel

PlanNYC local
HoursJul 7, 16, 17; roughly 90 minutes per day with 45-minute sticker swap plus 30-minute interview.

Product

ProductSticker swap + talent content
BudgetNot captured in local source; add budget owner if spend or paid talent changes.

Footprint

Space~90 min/day = 45-min sticker swap + 30-min interview, 2-3 athletes
CTATalent-day sticker-swap CTA TBC; align with Fan Fest QR and PR copy.

Handoff Preview

Exportable
Run SheetRock Center Amplified Events
Event Summary

Date, location, mission

Key Contacts

Owners, staffing, approvals

Run Sheet

0/6 complete

Footprint

Space, product, travel

Mission briefCore playNext action queueBlocker decision deskCapture briefRun sheet

Ops Watchlist

Talent windows are short and need pre-briefed questions.
Guinness attempt adds rules and legal overhead.
Keep fan sticker behavior visible so talent does not swallow the concept.
Talent locked per date.
Final format beyond 45+30.
Guinness attempt rules and legal/PR owner.

Run Sheet Preview

6/6
1

Run onsite capture and reset checklist.

Day-ofopen
2

Hero / establishing shot

Shotopen
3

Product-in-hand / handoff

Shotopen
4

Fan reaction / crowd energy

Shotopen
5

Talent moment (if cleared)

Shotopen
6

Wide context / footprint

Shotopen
View full run sheet

Event Facts

Highest
Footprint

~90 min/day = 45-min sticker swap + 30-min interview, 2-3 athletes

Build / Hours

Jul 7, 2026 - Jul 17, 2026 · Jul 7, 16, 17; roughly 90 minutes per day with 45-minute sticker swap plus 30-minute interview.

Audience

Fan Fest attendees, athlete/notable talent followers, PR/media audience.

Capture

Talent-first but fan-supported; sticker behavior must stay visible. Keep NBC/Rock Center/talent marks clean.

Concept Split

Talent-required

KPI

Talent lift, approved interview clips, Fan Fest traffic spikes, and PR-safe sticker-swap moments.

Source Gates

2/8
Run-of-show / hours
Owner map
Rights / approvals
Product / inventory
Venue / partner rules
Capture + deliverables
CTA / measurement
Logistics / shipping
View all gates
Syncing live Event Ops data…

Next Actions

1 open · 0/1 done

0%

Prep

4 open · 0/4 done

0%

Day-of

1 open · 0/1 done

0%

Shot List

5 open · 0/5 done

0%

Deliverables

4 open · 0/4 done

0%

Post-event

1 open · 0/1 done

0%

Source Gates

2/8 complete

5 Needs1 Missing

Run-of-show / hours

attention

Lock talent per date, NIL terms, deliverables, arrival/departure, no-capture.

Ops leadHours / TimesDate NoteStart

Owner map

attention

Lock talent per date, NIL terms, deliverables, arrival/departure, no-capture.

Scott + Ring NightOwnersStaffingApproval Path

Rights / approvals

attention

Talent-day sticker-swap CTA TBC; align with Fan Fest QR and PR copy.

Approvals ownerApproval PathRights & ApprovalsConcept Split

Product / inventory

ready

Sticker swap + talent content

Product + opsProductBudget

Venue / partner rules

attention

Guinness attempt: confirm rules plus legal/PR owner.

Venue / partnerLocationFootprint

Capture + deliverables

ready

Hero / establishing shot

Social / captureShot ListDeliverables

CTA / measurement

attention

Talent-day sticker-swap CTA TBC; align with Fan Fest QR and PR copy.

Social + analyticsQR / CTAKPI / Success Metric

Logistics / shipping

missing

Add travel/lodging, load-in/out, vendor, shipping destination, gear, power/wifi/tech.

Kusi / field leadTravel & LodgingStaffingFootprint

Questions & Blockers

4 open blockers

Talent locked per date.

BlockerKramer/talent bookingDue 2026-06-27

Final format beyond 45+30.

BlockerKramer/talent bookingDue 2026-06-27

Guinness attempt yes/no plus rules.

BlockerKramer/talent bookingDue 2026-06-27

Top of Rock/NBC integration status.

BlockerKramer/talent bookingDue 2026-06-27

Is talent locked for each date?

QuestionKramer/talent bookingDue 2026-06-30

What is the final format beyond the 45-min swap plus 30-min interview?

QuestionKramer/talent bookingDue 2026-06-30

Is the Guinness attempt a go, and what are the confirmed rules?

QuestionKramer/talent bookingDue 2026-06-30

What is the Top of the Rock / NBC integration status?

QuestionKramer/talent bookingDue 2026-06-30
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